Google set to eat itself, but not yet

A group of performance artists/social commentators/internet anarchists are trying to give Google back to the people. Setting up advertising and using the money to buy google shares.

“We generate money by serving Google text advertisments on a network of hidden Websites. With this money we automatically buy Google shares. We buy Google via their own advertisment! Google eats itself – but in the end “we” own it!”

On current modelling this date is some time off.

202345117 Years until GWEI fully owns Google

“By establishing this autocannibalistic model we deconstruct the new global advertisment mechanisms by rendering them into a surreal click-based economic model.”

A while ago I considered starting up a webpage where people could punish bad companies by clicking on their ads. Turns out this is against Google’s click fraud policies so that couldn’t have worked. This too is against such policies, but these guys have hidden their links around the Internet. They’ve managed to purchase $400,000 worth of shares. The catch is that this money hasn’t come from google, but from the pockets of its advertisers. It’s a reverse-reverse Robin Hood scheme. They’re robbing the poor, through the rich, to buy the rich, to give to the poor.