Sad, but true.
There’s a rude word that I redacted – you can see the original here if that floats your boat.
I’d add that if you’re a really popular news site, particularly in Australia, your front page is likely to feature salacious yarns about celebrities and their private lives, and a smattering of cleavage (or news reports from “fashion shows”). The SMH homepage currently features the word sex 11 times. News.com.au seven times. theage.com.au eight times. Brisbanetimes.com.au nine times. Crazy.