This is terrible. Who thought a shaking mascot was going to sell shakes? Honestly?
Lets face it. Burger King has a creative advertising department. One campaign encouraged Facebook users to trade ten friends for a burger, they put together the subservient chicken campaign… I could go on. And I will.
Remember that zombie shirt from a couple of days ago? Well Burger King has topped it.
Soccer (or football to the purists) players have been throwing shirts over their heads to celebrate goals for years.