Tag Archives: Fruit Loops

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Cereal Offender

I love cereal. I eat it all the time. I think that cereal companies should be most upset that they’ve been pigeon-holed as “breakfast cereal”.

I don’t think trivial rebrands solve any problems, so I don’t understand the NRL’s pitch to change their logo in order to resurrect its credibility.

If a lobby group consisting of Kellogs, Sanitarium and other major cereal players was to form in a bid to rebrand their products as all day things I would totally understand that sort of thing. And support it.

I am eating a bowl of Fruit Loops as I write this.

That is all.