I can’t take a book seriously if it uses Papyrus (the font – a cover made from papyrus would actually be classy) on its front cover. Sorry.
I’m less likely to take a book seriously if the banner ad on its web page features a guy smoking a cigar hugging what I presume are his daughters. Looking every bit the pimp.
I’ll take it even less seriously if it features the following chapters:
Table of Contents
Introduction: The Give a Flip Factor
Chapter 1. Strong Words for Weak Dads
Chapter 2. Teach Your Daughter How to Fight
Chapter 3. Teach Your Daughter How to Shoot Guns
Chapter 4. Teach Your Daughter How to Sense BS
Chapter 5. Teach Your Daughter How to Rebel
Chapter 6 . Teach Your Daughter How to be Classy
Chapter 7. Teach Your Daughter to be a Visionary
Chapter 8. Teach Your Daughter to Despise Anti-Intellectualism
Chapter 9. Teach Your Daughter How to Party
Chapter 10. Teach Your Daughter How to Hunt
Chapter 11. Teach Your Daughter How to Avoid the Date from Hell
Chapter 12. The Ten Commandments for My Daughter’s Potential Boyfriend
Chapter 13. An Application to Date My Daughter
Chapter 14. About My Dad: From the Author’s Daughters