Honest Logos: The truth behind the brands

There is often a dissonance between what a company wants its brand to be and what its brand actually is. Your logo is not your brand. Your brand is what people think of you when they see your logo…

These are some “corrections” of famous brands.

There are a few more here, where I found them.

The author

Nathan runs St Eutychus. He loves Jesus. His wife. His daughter. His son. His other daughter. His dog. Coffee. And the Internet. He is the campus pastor at Creek Road South Bank, a graduate of Queensland Theological College (M. Div) and the Queensland University of Technology (B. Journ). He spent a significant portion of his pre-ministry-as-a-full-time-job life working in Public Relations, and now loves promoting Jesus in Brisbane and online. He can't believe how great it is that people pay him to talk and think about Jesus.