Category: Communication

Yes: Sheen finally kills 2.5 Men, No: The Biggest Loser is still alive

There are very few shows that I actively go out of my way to watch bits of just so that I can hate on them in an educated fashion. Biggest Loser and Two and a Half Men.

One is finally dead. Charlie Sheen’s self-destructing antics were finally enough to kill it. Though I doubt that will stop Channel 9 showing endless reruns in Australia. He has these odd delusions of grandeur too – this quote, from the Time magazine story:

“”Last I checked, Chaim [the Jewish writer of his series he also said some anti-Semitic stuff about], I spent close to the last decade effortlessly and magically converting your tin cans into pure gold. And the gratitude I get is this charlatan chose not to do his job, which is to write…”

That’s one down.

The Biggest Loser used to be good. It’s a reality show with real promise, and real benefit, to its contestants and its viewers. But not anymore. Now it’s a cash cow that Channel 10 is milking, Master Chef style. With scant regard to its viewers. Never has the statement that the audience is not the customer, but the commodity, rung more true than when Channel 10, seeking to wring every last dollar out of its advertisers, featured a challenge last night that gratuitously featured contestants chucking 600mL Mount Franklin water bottles onto a cart that was then pulled across a field. This exercise didn’t look like exercise at all. I am not going to go and buy a tonne of water bottles and pull them around by rope on an oval to get fit. And the contestants shouldn’t have to lose their dignity in order to shift a few more units of water. I hope Mount Franklin paid a mint for that placement.

But that’s not the worst of it. The worst of it is how contrived and over-produced the show has become. The producers are trying to milk every little bit of emotion from the contestants with these bisarre, clearly set-up, monologues. And these contestants are dumb. You have to be a little on the less than intelligent side to grow to 200kg. Surely. But the Red team in this series can’t string a cohesive sentence together to save themselves. So last night, when one guy won a challenge that would see his morbidly obese brother re-enter the competition after they’d tactically put him up for elimination thinking nobody would vote for the fattest guy, walked into the middle of the room and said “I dedicate this win to my brother” – and it was just an odd bit of over dramatisation with no sense of timing. I challenge you to watch every statement those guys say and find something that isn’t repeated, at the behest of a producer, with some overly dramatic affection, or just bumblingly incoherent. It’s a train wreck.

Then, we had the cancer survivor saying that she had never been happier than she was now – and that she’d never really opened up about her cancer until she had the chance to talk to her personal trainer in front of a national audience. Dumb. Really dumb. It’s like the producers said to themselves. You know what. This contestant mentioned that she had cancer in her application to come on the show, so in weeks 3, 6 and 7 we’re going to ham that up a little and get her to film a vignette about what being a cancer survivor is like. We’ll get people to cry. And then they’ll watch more and we can roll around in piles of monies. New bills only. Crisp. Like lettuce. And we will eat caviar and drink sparkling Mount Franklin while our audience gets dumber.

The worst, and most cynical move, from the producers is, I think, new this season. They now end every episode on a cliffhanger. Mid challenge. So you don’t know who wins unless you tune in the next day. This flagrant disregard to viewers, and their decision to invest time watching the ads that companies have chosen to purchase in the scheduled timeslot, is just nasty. And it’s sure to backfire. They’ve jumped the shark. The only way they could jump the shark more obviously would be to take the fat contestants to Sea World. Ostensibly because of the joke about always taking a fat person swimming. And then to, in a slow montage, get each contestant to waterski in a shark infested pool and take them over a jump to show them how far they’ve come. That they’re no longer fatties, but that they can fly. The saddest part is that these contestants are losing their beef while becoming pieces of meat for the populace to enjoy in snack sized bites.

Censoring John 3:16

The Superbowl. Watched by millions. For the ads. American Football is a commercial juggernaut. They pause play for ads (they do this in Aussie Rules too). The Superbowl regularly features big budget advertising blockbusters. They don’t necessarily steal the show. But they go close.

This year a group of Christians decided they wanted a slice of the Superbowl action. So they produced an ad, and booked a slot, and the broadcaster decided to turn the ad down. They didn’t want anybody being offended by a religious ad. And this is in a nation that prides itself on its Christian heritage.

Here’s the ad.

There’s not a lot in there that’s offensive. It’s pretty clever. The website is nice. The ad, at the time of writing, has been viewed by 300,000 people (approximately) on YouTube – a far cry from the millions who would have tuned in on the day, but at least the producers are getting some benefit for their efforts.

This, friends, is why we shouldn’t be kicking up a stink and trying to get atheist bus ads pulled. What goes around comes around. If we’ve got truth on our side – what have we to fear from other voices being heard in the marketplace of ideas so long as we can put our side of the story out as well. Now we may not be able to do either – because if they can’t show an ad like that in America, what are the chances of similar decisions being made by TV networks in the rest of the world?

Here’s a New York Times article on the fiasco which again goes to show that the ad wasn’t wasted – when was the last time a major newspaper ran a verse from the Bible as the second par of a news story?

The ad’s producer Larry Taunton had this to say about his motives:

“Corporate America uses its creativity and millions of dollars to come up with 30-second blasts to get you to buy a beer or Coke or tennis balls… Last year, as I began to reflect on this, I thought, ‘If I had 30 seconds to speak to a billion people, what would I say?’”

What would you say?

Tips for better media releases

Hey. If you liked my “How to write a media release to promote your church event” post from about this time last year. Then you should check out the twelve tips I just posted as a follow up on Venn Theology. And feel free to comment there with any questions/additions.

Explaining online relationships

Here’s a handy guide to the people you meet on the Internet.

I think I’d like most of my online relationships to fall somewhere between columns 2 and 4. Column 7 is just scary.

From Pamorama. I think Steve from Communicate Jesus may have tweeted this, so I tip my hat to him. And urge you to follow his blog (and his tweets)

Tumblrweed: On restaurant websites

Hot on the heals of this comic from The Oatmeal

Comes this Tumblr “Never said about restaurant websites

Featuring examples like this:

“Good to know that your site is still under construction. I’m also glad you didn’t strain anything trying to publish your phone number along with that critical status update. Baby steps!”

“I think it shows how unique and progressive your restaurant is when you use 90% of the screen area for your theme and ambiance, and 10% for the information I actually came to your site for.”

“Thank you for the looped audio music on your website. It made the time I spent trying to find your phone number and address more bearable and eased my pain when the link to your menu was broken.”

You know what “industry” has worse websites than restaurants? Churches. That’s who. Just because you can do it, doesn’t mean you should.

See also: this XKCD comic

The Human Project

If you liked the noun project – but would like your nouns with a little more narrative – then the Human Project might be worth watching, it’s one designer’s quest to explain globally recognised pictograms.

My mind blown: Don’t Panic

The iPad is pretty much the Hitchhiker’s Guide to the Galaxy, and I only just noticed.

Here’s a passage from So Long and Thanks for All the Fish – one of the five books in the trilogy.

“Fenchurch leaned across him and drew over her canvas bag.
“Is it anything to do with this?” she said. The thing she took out of her bag was battered and travelworn as it had been hurled into prehistoric rivers, baked under the sun that shines so redly on the deserts of Kakrafoon, half-buried in the marbled sands that fringe the heady vapoured oceans of Santraginus V, frozen on the glaciers of the moon of Jaglan Beta, sat on, kicked around spaceships, scuffed and generally abused, and since its makers had thought that these were exactly the sorts of things that might happen to it, they had thoughtfully encased it in a sturdy plastic cover and written on it, in large friendly letters, the words “Don’t Panic”.

“Where did you get this?” said Arthur, startled, taking it from her.

“Ah,” she said, “I thought it was yours. In Russell’s car that night. You dropped it. Have you been to many of these places?”

Arthur drew the Hitch Hiker’s Guide to the Galaxy from its cover. It was like a small, thin, flexible lap computer. He tapped some buttons till the screen flared with text. “

iPad + wikipedia = Hitchhiker’s Guide.

Actually, if you read the Wikipedia entry for the guide. Which is kind of meta. It says:

“The Guide’s numerous entries are quoted throughout the various incarnations of the Hitchhiker’s Guide series. As well as offering background information, the Guide’s entries often employ irony, sarcasm and subtle commentary on the action and on life in general.”

Which means it’s probably more likely that an iPad plus reddit is the Hitchhiker’s Guide to the Galaxy. Maybe it’s some combination of reddit, metafilter, Lifehacker, wikipedia, and wolfram alpha.

So it seems fitting that you can buy this cover:

The Gladwellerator

Everybody wants to be the next Malcolm Gladwell. The man has a freakish ability to draw seemingly disparate factoids together into a cohesive, best-selling, argument.

Want some ideas for a book that will sell? Check out the Malcolm Gladwell Book Generator.

So you’re going to write a novel

This made me laugh a little bit. But not a lot. These days that’s enough…

Hitler’s Style Guide

Wow. The Nazis were apparently big on branding. Check out this style guide

The policing of all things Swastika was the responsibility of Dr. Robert Ley, the head of the German Labor Front (Deutsche Arbeitsfront, DAF) and the Strength Through Joy (Kraft durch Freude, KdF). Known as much as anything for his heavy drinking, this former editor of the anti-Semitic newspaper, Westdeutsche Beobachter, was not a designer or art director, but garnered considerable power owing to his intense loyalty to Hitler. One of his most ambitious design initiatives was taking over the development of the Volkswagen (people’s car) from Porsche.

Perhaps a lesser, though significant, responsibility was developing a NSDAP handbook that detailed the organizing principles and mechanics of building the Nazi movement. It is this 550 page, red cloth-bound book titled Organizationsbuch der NSDAP, with the symbol of “Greater Germany” embossed in silver on the front, which turns out to be the elusive standards manual. The DAF was also responsible for typesetting guides and other graphic arts handbooks, but this is the graphic masterpiece of the Master Race.

There’s a copy for sale at this rare books auction site too. If you’re a collector.

Tumblrweed: Give me things to read, the Essayist, longform.org and Instapaper

I have a kindle. I like it. I’m investigating instapaper – it seems pretty cool. It lets you save online content to read later. On your kindle. As nicely served text. It plays nicely with iPhones, iPads and printers too… which leads me to this collection of tumblogs that exist for the sole purpose of finding you essays to read.

Give me something to read tracks down good long form essays and collects them – with a “read later” link to allow you to (if you’ve set up Instapaper) send stuff to your kindle. The Essayist is similar (though it currently features a pretty not safe for work article on top of the page – so be warned). Longform.org is another nice essay hunting service.

I like a well written essay.

Brilliant. Because I like the idea lots – I’ve included an instapaper button on individual posts and pages here. So you can, if you use instapaper (which you should) read stuff later.

Your weekly infographic: An array of Culinary tools

I like this (from Pop Chart Lab). Our kitchen has far too many of these, and yet, not enough.

It’ll cost you $20 as a poster.

“Here is a thorough mapping of over 100 tools used in the preparation of delicious food. Printed with real copper ink, the same substance you might find in a fine piece of cookware.”

Volks Vader

You’ve probably seen this ad already. It is pretty brilliantly geared towards being a viral hit. Cute Kid. Star Wars. Short.

My favourite bit about the Internet’s love affair with the video was this little idea for Jedi themed Pass the Parcel at kid’s parties from BoingBoing:

“What we did was modify the game, “pass the parcel.” We had saw online that there were Star Wars versions of this, which primarily involved wrapping something up like a ball, and calling it a Death Star. However, we thought that it would be way more fun if we could convince the kids that if they used the “force” they could get the stereo to stop the music (and therefore entitling them to the act of unwrapping). This, of course, is easy to do since pretty much every stereo these days comes with a remote. Note that, obviously, the Star Wars theme was the music being played during the game. I tell you: it was one of the funniest things I’ve ever seen – here you have a group of 5 year olds “concentrating” so hard, and doing the classic Jedi hand gesture at the stereo trying to make the music stop.”

What were they thinking? Burger King ad from the 80s

This is terrible. Who thought a shaking mascot was going to sell shakes? Honestly?

Facebook Infographic Sunday: A comment flowchart

I like this. But at some point infographic/flowchart jokes based on Facebook are going to get old and everything that can be said about it will be said about it. Right?

Via 22 Words.