I love cereal. I eat it all the time. I think that cereal companies should be most upset that they’ve been pigeon-holed as “breakfast cereal”.
I don’t think trivial rebrands solve any problems, so I don’t understand the NRL’s pitch to change their logo in order to resurrect its credibility.
If a lobby group consisting of Kellogs, Sanitarium and other major cereal players was to form in a bid to rebrand their products as all day things I would totally understand that sort of thing. And support it.
I am eating a bowl of Fruit Loops as I write this.
That is all.