JB High Five

JB Hifi, my favourite music shop… in fact my favourite shop, made it into the ASX-100 today. Good news for them.

JB Hi-Fi’s CEO attributes some strange factors to their success in this article:

“We’ve said this is JB – we’ve got a lot energy in the store, we’ve got industrial fixtures and settings, we won’t require our staff to wear uniforms. Then on top of that buying the right product and selling it at the right price.”

Interesting chronological emphasis – sure their products and prices are good – but he thinks its the industrial fit out that brings in the customers. Huh?

The author

Nathan runs St Eutychus. He loves Jesus. His wife. His daughter. His son. His other daughter. His dog. Coffee. And the Internet. He is the campus pastor at Creek Road South Bank, a graduate of Queensland Theological College (M. Div) and the Queensland University of Technology (B. Journ). He spent a significant portion of his pre-ministry-as-a-full-time-job life working in Public Relations, and now loves promoting Jesus in Brisbane and online. He can't believe how great it is that people pay him to talk and think about Jesus.

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