Category: Consciousness

“If people can change chocolate, they can change the world,” joked Miss Abraham. Well, i dont think it’s a joke, because i think changing chocolate for the better is changing the world and making it a better place. This quote came from a news article which was emailed to me at 7.50am from someone who knows the importance of chocolate. It’s about how Cadbury, mirroring Coke’s ‘New Coke/Coke Classic’ situation of the 1980s, has changed its recipe back to their old recipe. I had to write a blog about it:

1. because i loved old Cadbury.

2. because i had an awesome pun to use as the title and that’s what blogging is all about.

I disliked the new recipe and disliked Cadbury for making me eat it (at least they were generous enough to put it in smaller portions so the pain was short lived…). But this makes me love Cadbury again – they listened to the customer and the customer is (mostly) always right. Sure, its a little bit embarassing for them, and sure they’re still saying they substituted cocoa butter with palm oil for smoothness (and not cheapness), and they did downsize their products without downsizing the price, and they did sell rubbish products for a few months, but now they’re giving the customer what the customer wants and all will be forgotten (especially if they through in a couple more gorilla suits and kids with funny eyebrows, or maybe even a gorilla with funny eyebrows – now that would be advertising genius)

This time i let all the other customers fight cadbury on my behalf and things got changed. Seeing their efforts be rewarded makes me feel empowered. So, I have made a new (belated financial) year’s resolution – everytime i don’t like a product i am sending an email to customer services. Obviously it works. And even if the company don’t change the product back to how it was in the good old days, but if the company knows whats good for them they will know if they repond to my complaint i will love them more. So, I might at least get a cheque for $3.45 as a refund for my snakes alive complaint (they only have 2 blue snakes – not good enough!!!). And, any cheques received this year wont be cashed, they’ll be kept as trophies because for some reason that would be highly satisfying.

I’ll keep you posted.

Today in Brisbane it is 28 degrees. A warm winters day. This gets everyone thinking about global warming and melting icebergs and imminent world destruction.

I think instead of worrying about climate change and carbon emission schemes we could just rename winter Second-Summer. If we change peoples expectations about what type of weather patterns should be occuring at what time of year by renaming the season people will worry less about warm august days. These would be a very normal occurence in Second-Summer. It’s all about perception.

A name change is a very cost-effective technique as it would only mean a change in a few thousand advertising/marketing techniques (eg. winter warmers would need a change) and to the calendars which have ‘winter’ marked on the 1st day of june. If there’s one thing Adam Smith taught its man wants whats cheapest, and wants lots of it. Clearly this option is more economically viable than trying to get everyone to reduce their use of harmful chemicals and pollutants that are seemingly destroying earth as we know it.

Also on the topic of climate change, im not a full skeptic, but i do wonder…i was taught that if an ice cube melts in a cup of water the water level stays the same (the ice cube weighs the same as liquid). So, if the icebergs are melting, wont the water level stay the same…i dont understand rising sea-levels. But, i have not researched this at all and i am sure people smarter than me have.

Anyway, i’ll keep you posted.

i just wanted to share with you something i love. I love english words which have consecutive letters. I’m not sure why but there is something very nice about them especially writing them by hand. I also like words where one letter repeats a lot of times. Because of this love i have compiled a short story using as many of these words as i can in one sentence.

After much sleeplessness a committee of bookkeepers who were all addressees of the Mississippi region meet for an emergency meeting to discuss the suddenness of the need for theere to be less cheerlessness in their organisation, but because of some individual’s possessiveness their original keenness subsided and they left annoyed.

See, words with consecutive double letters are amazing, although sentences containing 14 of them are less impressive.

As promised in my last post the following discussion is about a serious fashion crime that is being committed way too often.

LEGGINGS ARE NOT PANTS.

Exceptions are made when you wear a dress or skirt over the top. Or are working out at the gym or you are a world champion at gym or bike riding or ice-skating – then you can wear leggings as pants but only whilst you compete.

That is all.